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Mar 08 2010
How to send international faxes for free on-line securely
How to send international faxes for free on-line securely You can always meet some problems along the way when you send messages, may it be through fax, email, phone. Even so, you can follow a couple of tips to secure an international fax message
Mar 08 2010
boost sales thru an effective internet sales funnel lead generation
Boost sales thru an effective internet sales funnel lead generation If you observe closely, you’ll notice that only 3 activities in internet marketing generate income for your business. These are: 1. Generating market traffic to your site. 2.
Mar 08 2010
choose between junk and actual time mortgage leads
Choose Between Junk and Actual Time Mortgage Leads As a loan officer or mortgage loan broker looking around the marketplace for mortgage loan leads, it is important to consider researching the companies you are considering doing business with to
Mar 08 2010
generate more sales thru sms marketing
Generate more Sales Thru SMS Marketing By Ben R Richards It is estimated that there are $4 Billion to $5 Billion SMS exchanged everyday. And clearly, the number is growing because sms is clearly a popular medium of communication. No wonder mar
Mar 08 2010
three mortgage marketing strategies that work
Three Mortgage Marketing Strategies That Work If you’re looking for a marketing strategy, you might be overlooking a couple of bright ideas that are easier and more affordable to utilize than other sales production strategies that cost you a lot o
Feb 15 2010
fax broadcast effective advertising
Fax Broadcast, Effective Advertising If your business fax is always tied up due to sending the same files to a large number of clients such as invoices, conference reminders, etc., a fax broadcast is an alternative you should consider. Using a compa
Feb 10 2010
faxing on the internet can save you time money
Faxing on the internet can Save You Time & Money With the introduction of digital faxing, the total landscape in fax transmission know how is different. Very fast Web faxing is now a reality, and has introduced a many changes in the methods that a
Feb 08 2010
video fax marketing in the uk is still popular
VIDEO: Fax marketing in the UK is still popular Fax Broadcasting Still Popular for Business Marketing - kewego Fax service company Promofax was established in 2000 to undertake fax marketing and fax broadcasting for clients interested in
Feb 08 2010
file tax returns for free but read the rules
File your tax returns at no charge, but understand the regulations It's free to File returns, but read rules. Why should you pay to fax in state and taxation returns - federal income when you can fax them them for free online? I filed my federal t
Feb 08 2010
panasonic is aiming at quickgrowth a4 mfp marketplace
Panasonic is aiming at quick-Growth A4 MFP Marketplace Plans announced by Panasonic System Networks Company of America today to greatly increase its footprint in the growing market for A4 multi-function machines. The A4 market has undergone fast
How to send international faxes for free on-line securely
How to send international faxes for free on-line securely You can always meet some problems along the way when you send messages, may it be through fax, email, phone. Even so, you can follow a couple of tips to secure an international fax message
Mar 08 2010
boost sales thru an effective internet sales funnel lead generation
Boost sales thru an effective internet sales funnel lead generation If you observe closely, you’ll notice that only 3 activities in internet marketing generate income for your business. These are: 1. Generating market traffic to your site. 2.
Mar 08 2010
choose between junk and actual time mortgage leads
Choose Between Junk and Actual Time Mortgage Leads As a loan officer or mortgage loan broker looking around the marketplace for mortgage loan leads, it is important to consider researching the companies you are considering doing business with to
Mar 08 2010
generate more sales thru sms marketing
Generate more Sales Thru SMS Marketing By Ben R Richards It is estimated that there are $4 Billion to $5 Billion SMS exchanged everyday. And clearly, the number is growing because sms is clearly a popular medium of communication. No wonder mar
Mar 08 2010
three mortgage marketing strategies that work
Three Mortgage Marketing Strategies That Work If you’re looking for a marketing strategy, you might be overlooking a couple of bright ideas that are easier and more affordable to utilize than other sales production strategies that cost you a lot o
Feb 15 2010
fax broadcast effective advertising
Fax Broadcast, Effective Advertising If your business fax is always tied up due to sending the same files to a large number of clients such as invoices, conference reminders, etc., a fax broadcast is an alternative you should consider. Using a compa
Feb 10 2010
faxing on the internet can save you time money
Faxing on the internet can Save You Time & Money With the introduction of digital faxing, the total landscape in fax transmission know how is different. Very fast Web faxing is now a reality, and has introduced a many changes in the methods that a
Feb 08 2010
video fax marketing in the uk is still popular
VIDEO: Fax marketing in the UK is still popular Fax Broadcasting Still Popular for Business Marketing - kewego Fax service company Promofax was established in 2000 to undertake fax marketing and fax broadcasting for clients interested in
Feb 08 2010
file tax returns for free but read the rules
File your tax returns at no charge, but understand the regulations It's free to File returns, but read rules. Why should you pay to fax in state and taxation returns - federal income when you can fax them them for free online? I filed my federal t
Feb 08 2010
panasonic is aiming at quickgrowth a4 mfp marketplace
Panasonic is aiming at quick-Growth A4 MFP Marketplace Plans announced by Panasonic System Networks Company of America today to greatly increase its footprint in the growing market for A4 multi-function machines. The A4 market has undergone fast
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Reciprocal Blog Commenting
Blog Post Date: Dec 24 2006
I just signed up for this..
If you blog and want more people to share comments with on your blog, this may be a good source for you.
Reciprocal Commenting on blogs?
Reciprocal Linking- Reciprocal Blog Commenting
Lately I've been doing some cold calling on blogs to see if there are any other bloggers who want to "trade comments". Sometimes in the financial industry, life insurance and death are not something that other bloggers are generally attracted to.
However, there is some value in reciprocal commenting. Even though I know that people read my blog, they rarely leave comments. I don't blame them.
What I've been doing for the last few days is start looking for life insurance bloggers and related industry bloggers who may be interested in trading comments. IE. Reciprocal Blog Comments
Who ever blogs knows that if you've got a blog with a column full of (0 comments) won't attract other comments. Blogs with lots of comments usually attract more comments.
I've heard bloggers who "seed" their own blog with comments just to give the appearance that they've got a busy blog. While this is an easy solution in the short term, it's usually hard to maintain a conversation with yourself.
The best types of blog comments are those which are genuine. Different bloggers have different experiences and training which will help them give
different and valuable insites and comments about subjects.
I am thinking about developing a reciprocal blog comment exchange on my http://www.high-quality-links.com site.
If you're interested in doing reciprocal blog commenting.. leave a comment and I'll get back to you.
I am interested in reciprocal blog comment with other bloggers in the following topics:
- Life Insurance and related industries
- Canadian Money blogging
- Internet advertising - for this blog.
Articles from December 2006
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Viral Marketing Blogging And Talking About Other Sites
Blog Post Date: Dec 23 2006
I love viral marketing as a form of good quality - cost effective marketing.
(Please Tick me on tickme.com)
TickMe.com is yet another social networking site. It's another aggregation of people who know each other and share their same groups, ideas etc. It's also a great way for tickme.com to generate free links back to it's site, as I'm doing in this example.
So.. please do tickme!
More viral marketing and name mentioning
Today while visiting the WebmasterRadio.fm chat area, of which I do daily, sixty6 asked for sites that he could tag to.
I said sure... and gave him the url to my site.
I went to his blog and lo and behold he's got a bunch of links out to people in the industry who have undoubtedly come by to see his blog and... where he's linked to them.
Some other familiar faces who hang out at WMR.fm who are listed on his blog are:
I noticed that sixty6 was subscribed to MyBlogLog.com which is another social networking site. I saw that Caydel was a member also.
I spent some time clicking around on mybloglog and noticed that DannySullivan, ShandyKing, TechLH, jasonbartholeme.
This is a nice lesson in viral marketing and social networking. The beauty of the SEO community is that there are many people who know each other. Blogger love to blog and talk about their friends. People involved in the SEO community love to do the same.
It was really nice for sixty6 to offer to tag my site, it allowed me to visit some of the blogs and sites of people that I visit with each day over at WMR.fm.
That's nice viral marketing. It's pleasurable marketing. I didn't experience any pain while I went and visited these friends websites!
Best wishes to all of the folks at mybloglog and all of the people who are social networking over there!
(Please Tick me on tickme.com)
TickMe.com is yet another social networking site. It's another aggregation of people who know each other and share their same groups, ideas etc. It's also a great way for tickme.com to generate free links back to it's site, as I'm doing in this example.
So.. please do tickme!
More viral marketing and name mentioning
Today while visiting the WebmasterRadio.fm chat area, of which I do daily, sixty6 asked for sites that he could tag to.
I said sure... and gave him the url to my site.
I went to his blog and lo and behold he's got a bunch of links out to people in the industry who have undoubtedly come by to see his blog and... where he's linked to them.
Some other familiar faces who hang out at WMR.fm who are listed on his blog are:
I noticed that sixty6 was subscribed to MyBlogLog.com which is another social networking site. I saw that Caydel was a member also.
I spent some time clicking around on mybloglog and noticed that DannySullivan, ShandyKing, TechLH, jasonbartholeme.
This is a nice lesson in viral marketing and social networking. The beauty of the SEO community is that there are many people who know each other. Blogger love to blog and talk about their friends. People involved in the SEO community love to do the same.
It was really nice for sixty6 to offer to tag my site, it allowed me to visit some of the blogs and sites of people that I visit with each day over at WMR.fm.
That's nice viral marketing. It's pleasurable marketing. I didn't experience any pain while I went and visited these friends websites!
Best wishes to all of the folks at mybloglog and all of the people who are social networking over there!
Articles from December 2006
More articles from Year 2006
Generating Links For Your Site Inbound Links
Blog Post Date: Dec 19 2006
Generating links for your site. Inbound links
I've been agonizing lately on how to develop good quality inbound links to my sites. I've been searching for answers all over sites such as Search Engine Forums, Digital Point Forums, WebMasterRadio.fm and more.
Fundamentally, the web is all about linking out, and getting links back from other sites. It's really nice to have Google.com link to you, and Yahoo.com. It's probably more important to have thousands of related sites linking back to you.
In bound links are like word of mouth marketing. These are the best and most credible referrals of all. When a webmaster thinks enough about your site to link back to you, that's a huge vote of confidence for your site.
I wrote a post over on Search Engine Forums - Link Building as follows:
I've been agonizing lately on how to develop good quality inbound links to my sites. I've been searching for answers all over sites such as Search Engine Forums, Digital Point Forums, WebMasterRadio.fm and more.
Fundamentally, the web is all about linking out, and getting links back from other sites. It's really nice to have Google.com link to you, and Yahoo.com. It's probably more important to have thousands of related sites linking back to you.
In bound links are like word of mouth marketing. These are the best and most credible referrals of all. When a webmaster thinks enough about your site to link back to you, that's a huge vote of confidence for your site.
I wrote a post over on Search Engine Forums - Link Building as follows:
Hats off to excell and SportsGuy!
My exercise yesterday was to create a small campaign where I write about an important topic for our industry. I'll be honest, I had been having mental blocks about what to write as I don't have a clue about the details of what those suppliers do.
THE KEY:
I called each and every supplier before I emailed them my questions about my topics. They're experts in their fields. They know what they're doing.
Most were interested in receiving my email, and the fellow that wasn't interested gave me the answers verbally over the phone. I learned more in that little phone call than I had known previously.
Side benefit: All of a sudden I had a ton of new ideas to write about for my website.
After I compile all of the information that I've gotten from my phone call and email research, I'm going to have a strong article on the subject that i'm writing about. (This is where the links come in)
Because I've taken the time to write a thorough article about this subject, NOW I'll be able to go to those related industry sites and tell them about my valuable information. At this point they'll probably be much more likely to link over to my site, one way.
I couldn't see it before. I would write good quality articles, however I didn't feel confident enough in promoting them to other sites. With this type of solid research and credibility, it will be no problem to solicit links from other credible sites in related fields.
Side Note: In order to do this successfully, you have to have the mindset of an expert, which has its pros and cons. I don't mind putting myself out into the light as the expert type. This type of activity is certainly not for everybody!
In the last few days I have been building some campaigns around important topics where I will be interviewing industry sources.
I have been phone calling the sources that I find on the web and letting them know I've got an email with some simple questions that they can answer to help out with my article.
So far the response has been wonderful. I can see good quality inbound links happening after I generate some quantity of these articles.
The process isn't so agonizing now that i understand the concept of generating professional, industry respected, high quality content. This content needs to be of the quality that could be used by journalists, reporters and industry insiders.
You can do the same thing with your websites. all it takes is alot of work and determination that you want to be an expert and a central figure in your industry. That's a tall order, however that is really the intent you need to have.
People will freely inbound link to your site when they respect you and what you have to say. If they find your information helpful and valuable they will link to you out of gratitude and to add value to their website. People always want to refer people who give others good value.
Articles from December 2006
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Efax J2 Expands Efax Service Coverage Across Europe
Blog Post Date: Dec 09 2006
Efax Free Fax system is a good fax system that's been around for years. It's a great way to send and receive faxes on your desktop anywhere around the world.
Articles from December 2006
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Fax Machines Detect Junk Fax Anti Junk Fax Crusader Gets To Play Santa Rocky Mount
Blog Post Date: Dec 09 2006
I did a search for the Panasonic KX-FLB802CX model and came up with the listed url. I didn't spend a great deal of time looking however, I couldn't find any fax machines that had the junk fax feature on the panasonic site. I'm curious to know how a fax machine can block out junk faxes that are sent to it.
Does this fax machine have a database of all of the fax senders CSID's? Or do you have to continuously enter in fax numbers of fax senders as you get them?
Does this fax machine have a database of all of the fax senders CSID's? Or do you have to continuously enter in fax numbers of fax senders as you get them?
Articles from December 2006
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Commercial Building For Sale Or Lease
Blog Post Date: Dec 02 2006
I went looking on the internet for how people are advertising their commercial buildings for sale or lease.
I found many buildings in Canada for sale or lease. However many of these building sellers aren't website marketers. I think that commercial buildings could do a better job at marketing on the internet.
I'm going to spend a little more time looking around the Canadian websites to see if there is viral marketing, SEO, or anything else that commercial building sellers are doing.
Residence gets low grade - Kamloops This Week
1 Dec 2006 at 10:05am
Residence gets low gradeKamloops This Week, Canada - 20 hours ago Robert Larade, director of Western Canada for Campus Living Centres, the Bruce Barclay, commercial building inspector with the city of Kamloops, said all the
Our local angels can help win a heavenly future for economy - ic Wales
1 Dec 2006 at 10:19pm
Our local angels can help win a heavenly future for economyic Wales, United Kingdom - 8 hours ago dormitory town of Kanata near Ottawa in Canada, was a management of 3.5 million sq ft of commercial real estate. I think would be a signature building if they
GE ? Corporate Lending Provides $160 Million to Huttig Building - Busines
1 Dec 2006 at 7:07am
GE ? Corporate Lending Provides $160 Million to Huttig Building Business Wire (press release), CA - 23 hours ago the US sell principally to building materials dealers $15 billion in assets, GE Commercial Finance - Corporate throughout the US and Canada, Corporate Lending
Tumultuous day beckons at Liberal convention after first-round - Calgary Sun
2 Dec 2006 at 6:01am
Tumultuous day beckons at Liberal convention after first-round Calgary Sun, Canada - 26 minutes ago end of a very long night, the first ballot results were announced to an empty building. I want my Canada back.". He was like a Tim Hortons commercial, he really
Crowded out by condos - Toronto Star
2 Dec 2006 at 1:10am
Crowded out by condos Toronto Star, Canada - 5 hours ago for the seventh most creative in Canada, according to overtaken by real estate speculators building towers or buildings in former industrial or commercial areas
A modernist's legacy - Globe and Mail
2 Dec 2006 at 3:04am
A modernist s legacy Globe and Mail, Canada - 3 hours ago work soon catapulted him to the top in Canada. sympathetic owner of the recently vacated building can be unite the best of his figural, commercial-art training
Shareholders of Premier Tech Approve Merger Transaction - Market Wire (press
1 Dec 2006 at 10:13am
Shareholders of Premier Tech Approve Merger TransactionMarket Wire (press release) - 20 hours ago 80 years, Premier Tech has been building its know peat moss, an abundant natural resource in Canada. mission to become technological and commercial leaders in
Toronto Hydro Energy Services Inc: Commercial Buildings Urged to - CCNMa
29 Nov 2006 at 12:56pm
Toronto Hydro Energy Services Inc.: Commercial Buildings Urged to CCNMatthews (press release), Canada - Nov 29, 2006 2006) - Owners and managers of commercial buildings in launched today at PM Expo, Canada s largest annual management program involving BOMA (Building Owners &
Strategic Partnership or Strategic Competition - Foreign Policy In Focus
1 Dec 2006 at 9:33pm
Strategic Partnership or Strategic Competition Foreign Policy In Focus - 8 hours ago We can also move forward on confidence-building measures and to the overall benefit of our commercial relations Countries like Canada and Australia do not have
I found many buildings in Canada for sale or lease. However many of these building sellers aren't website marketers. I think that commercial buildings could do a better job at marketing on the internet.
I'm going to spend a little more time looking around the Canadian websites to see if there is viral marketing, SEO, or anything else that commercial building sellers are doing.
Residence gets low grade - Kamloops This Week
1 Dec 2006 at 10:05am
Residence gets low gradeKamloops This Week, Canada - 20 hours ago Robert Larade, director of Western Canada for Campus Living Centres, the Bruce Barclay, commercial building inspector with the city of Kamloops, said all the
Our local angels can help win a heavenly future for economy - ic Wales
1 Dec 2006 at 10:19pm
Our local angels can help win a heavenly future for economyic Wales, United Kingdom - 8 hours ago dormitory town of Kanata near Ottawa in Canada, was a management of 3.5 million sq ft of commercial real estate. I think would be a signature building if they
GE ? Corporate Lending Provides $160 Million to Huttig Building - Busines
1 Dec 2006 at 7:07am
GE ? Corporate Lending Provides $160 Million to Huttig Building Business Wire (press release), CA - 23 hours ago the US sell principally to building materials dealers $15 billion in assets, GE Commercial Finance - Corporate throughout the US and Canada, Corporate Lending
Tumultuous day beckons at Liberal convention after first-round - Calgary Sun
2 Dec 2006 at 6:01am
Tumultuous day beckons at Liberal convention after first-round Calgary Sun, Canada - 26 minutes ago end of a very long night, the first ballot results were announced to an empty building. I want my Canada back.". He was like a Tim Hortons commercial, he really
Crowded out by condos - Toronto Star
2 Dec 2006 at 1:10am
Crowded out by condos Toronto Star, Canada - 5 hours ago for the seventh most creative in Canada, according to overtaken by real estate speculators building towers or buildings in former industrial or commercial areas
A modernist's legacy - Globe and Mail
2 Dec 2006 at 3:04am
A modernist s legacy Globe and Mail, Canada - 3 hours ago work soon catapulted him to the top in Canada. sympathetic owner of the recently vacated building can be unite the best of his figural, commercial-art training
Shareholders of Premier Tech Approve Merger Transaction - Market Wire (press
1 Dec 2006 at 10:13am
Shareholders of Premier Tech Approve Merger TransactionMarket Wire (press release) - 20 hours ago 80 years, Premier Tech has been building its know peat moss, an abundant natural resource in Canada. mission to become technological and commercial leaders in
Toronto Hydro Energy Services Inc: Commercial Buildings Urged to - CCNMa
29 Nov 2006 at 12:56pm
Toronto Hydro Energy Services Inc.: Commercial Buildings Urged to CCNMatthews (press release), Canada - Nov 29, 2006 2006) - Owners and managers of commercial buildings in launched today at PM Expo, Canada s largest annual management program involving BOMA (Building Owners &
Strategic Partnership or Strategic Competition - Foreign Policy In Focus
1 Dec 2006 at 9:33pm
Strategic Partnership or Strategic Competition Foreign Policy In Focus - 8 hours ago We can also move forward on confidence-building measures and to the overall benefit of our commercial relations Countries like Canada and Australia do not have
Articles from December 2006
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Viral Marketing 2003 Cadillac Cts Advertising
Blog Post Date: Dec 02 2006
Cadillac is a product that is big on word of mouth marketing. Cadillac not a green energy product however much of its marketing is.I purchased a 2003 Cadillac CTS Sport in 2003 because I saw the TV ads and wanted to own a nice prestige vehicle. I learned alot about advertising when as soon as I started to drive the car.
People liked to talk about the car. The Cadillac CTS turned heads. People treated me differently when I got out of my car. (My previous car was a 2001 Saturn.
As far as advertising goes, Cadillac does a very nice job. There aren't many products on the market that have the same viral marketing appeal as Cadillac and as well the history of the product.
2003 Cadillac CTS Lease Take Over
Even when you go to the www.cadillac.com website, it's a high quality site that makes you want to drive a Cadillac CTS.
I was just surfing around the internet and found the following news items regarding Cadillac.
PacMan Buys Seized Cadillac - WTVF
1 Dec 2006 at 7:22pm
PacMan Buys Seized Cadillac WTVF, TN - 10 hours ago He just bought a Cadillac convertible off a police auction website, and the car seemed custom made for him. Jones was the big winner Pacman buys seized car with his name on seats Robertson County Times steal!: Pacman Jones wins seized car that bears his name Nashville City Paperall 4 news articles
Lansing-made Cadillac SRX a November standout for GM - Lansing State Journal
1 Dec 2006 at 2:19pm
Lansing-made Cadillac SRX a November standout for GMLansing State Journal, MI - The Cadillac SRX, outfitted with a new interior for the 2007 model year, performed the strongest among all Lansing-made vehicles in November, General Motors Auto sales mixed Lansing State JournalGeneral Motors sales up 5.8 percent in November TREND InformationNovember Auto Sales: GM sales increase Business Week PaddockTalk - Car and Driverall 20 news articles
Ted Kadala's 1964 Cadillac Coupe deVille convertible - Times Herald-Record
1 Dec 2006 at 1:14pm
Ted Kadala s 1964 Cadillac Coupe deVille convertibleTimes Herald-Record, NY - 16 hours agoSpecial features: It was the 17th running season for Cadillac tailfins, with a new, fine-blade design carrying this tradition on.
Footliters to do gift wrapping Saturday in downtown Cadillac - Cadillac News
1 Dec 2006 at 6:49am
Footliters to do gift wrapping Saturday in downtown CadillacCadillac News, United States - 23 hours agoCADILLAC - During the Cadillac Downtown Open House Saturday, the Footliters will hold gift-wrapping stations. Members of the group
Cadillac City Council to meet Monday - Cadillac News
1 Dec 2006 at 6:49am
Cadillac City Council to meet Monday Cadillac News, United States - 23 hours ago CADILLAC - Cadillac CTS 2003 City Council members will vote on proposed changes to the city s current snowmobile ordinance at Monday s meeting.
Police identify limo driver killed in crash - New Brunswick Home News Tribune
1 Dec 2006 at 4:14pm
Police identify limo driver killed in crash New Brunswick Home News Tribune, NJ - 13 hours ago today. Varela s 2005 Cadillac hit the back of a tractor-trailer on Route 1 north and Commerce Boulevard at 3:40 am yesterday morning. Limo driver dead after North Brunswick crash New Brunswick Home News Tribuneall 2 news articles
Wrapping for a reason - Norristown Times Herald
2 Dec 2006 at 2:23am
Wrapping for a reasonNorristown Times Herald, PA - 3 hours ago neighbor. Or the guy who works for tips drying off your Cadillac after it has gone through the rinse cycle at the car wash. "This
Cadillac debuts Platinum series at Los Angeles Auto Show - Easier
30 Nov 2006 at 3:33pm
EasierCadillac debuts Platinum series at Los Angeles Auto ShowEasier, UK - Nov 30, 2006Cadillac has announced the introduction of a limited-edition Platinum Series for the XLR roadster and STS saloon. The new range Platinum Series Cadillacs CARkeysLA Show: Cadillac Adds Platinum Series Edmunds.com/Inside LineLA Auto Show: Live shots of Cadillac s ritzy Platinum Series AutoblogTREND Information - Newsdayall 8 news articles
Police find 140 pounds of marijuana in car - 2 The Advocate
2 Dec 2006 at 12:18am
Police find 140 pounds of marijuana in car 2 The Advocate, LA - 5 hours ago lane usage. Abouelazm appeared nervous after troopers approached the Cadillac STS she was driving and began to talk with her. The
Articles from December 2006
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Green Advertising Manchesters Sexy Cycling Campaign Wins Green Award 24dashcom
Blog Post Date: Dec 01 2006
I did a search for green advertising or environmentally friendly advertising campaigns in the news. Below is what I found.
I like the idea where marketers use green alternatives to market their products and services. Riding around on a bicycle and generating word of mouth for a product or service is a unique and green way to advertise something.
It reminds of all of the walks that non-profits do to raise money for their foundations. " Walk for Breast Cancer", " Walk for Hunger" etc. Walking is a good way to get personally involved in the cause and raise money and awareness. It's also a form of green advertising.
Manchester's sexy cycling campaign wins Green Award
I like the idea where marketers use green alternatives to market their products and services. Riding around on a bicycle and generating word of mouth for a product or service is a unique and green way to advertise something.
It reminds of all of the walks that non-profits do to raise money for their foundations. " Walk for Breast Cancer", " Walk for Hunger" etc. Walking is a good way to get personally involved in the cause and raise money and awareness. It's also a form of green advertising.
Manchester's sexy cycling campaign wins Green Award
An eco-campaign to get Manchester's car commuters to ditch four wheels in favour of two has won first prize at the Green Awards.
The 'Love Your Bike' campaign was created by Manchester ethical communications agency, Creative Concern, for Friends of the Earth and Manchester City Council.
Love Your Bike raised public awareness of cycling to reduce carbon emissions, noise and pollution levels as well as peak time traffic congestion in the city centre.
The award for Best Integrated Campaign under ?100,000 was presented to Manchester Friends of the Earth at the Guildhall in London.
Articles from December 2006
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Business Friendly Advertising Word Of Mouth Turning Green Into Gold
Blog Post Date: Nov 23 2006
I absolutely love these news items on Business friendly advertising.
I love the idea of an environmentally conscious business getting word of mouth - "green advertising" for their environmentally friendly hiking boots.
WORD OF MOUTH ADVERTISING - THE OLDEST KIND
When you look at it, word of mouth advertising is the oldest kind of advertising. From the time of the cave man until today. Talking to people , giving and getting referrals is the greenest and most friendly of advertising types.
It's like the old It was like the Faberg? Organics shampoo commercial: "You tell two friends, and they'll tell two friends, and so on and so on.".
"Telling two friends" is the most cost effective type of advertising. It's also the most environmentally friendly type of advertising. Word of mouth was alot easier before the advertising and manufacturing revolution of the last 100 years. Nowadays you have to hammer your message as loud as possible in order to get a little attention.
In the old days when advertising was quieter and there were less product and service options to choose from, people actually talked to each other. New product offerings didn't come along as often and so when they did, they caused some discussion. If you put a product in the corner store, it would get noticed because it created natural curiosity.
Scarcity of products was also an issue. In the 70's I would see Christmas ads on the television. Some would say, "get these products before they run out of supply." Supply of product was actually an issue many years ago. Because companies were smaller and had limited credit, they could only produce so many products.
That is a huge contrast to today where the huge multinationals have enough money and resources to manufacturer as many products as we need. Imagine walking into Walmart and them running out of product. I haven't seen that in years.
There is more than enough products in more than enough stores, with more than enough credit, and more than enough advertising. Where is the curiousity in that.?! Where is the word of mouth generators in that?
It's refreshing when you can get a product that is so thrilling and wonderful and wholesome that it generates word of mouth advertising, sheerly because of it's benefits.
Green advertising is ultimately about word of mouth. But, can you live on word of mouth advertising in this highly mechanized , internet saturated era?
I love the idea of an environmentally conscious business getting word of mouth - "green advertising" for their environmentally friendly hiking boots.
WORD OF MOUTH ADVERTISING - THE OLDEST KIND
When you look at it, word of mouth advertising is the oldest kind of advertising. From the time of the cave man until today. Talking to people , giving and getting referrals is the greenest and most friendly of advertising types.
It's like the old It was like the Faberg? Organics shampoo commercial: "You tell two friends, and they'll tell two friends, and so on and so on.".
"Telling two friends" is the most cost effective type of advertising. It's also the most environmentally friendly type of advertising. Word of mouth was alot easier before the advertising and manufacturing revolution of the last 100 years. Nowadays you have to hammer your message as loud as possible in order to get a little attention.
In the old days when advertising was quieter and there were less product and service options to choose from, people actually talked to each other. New product offerings didn't come along as often and so when they did, they caused some discussion. If you put a product in the corner store, it would get noticed because it created natural curiosity.
Scarcity of products was also an issue. In the 70's I would see Christmas ads on the television. Some would say, "get these products before they run out of supply." Supply of product was actually an issue many years ago. Because companies were smaller and had limited credit, they could only produce so many products.
That is a huge contrast to today where the huge multinationals have enough money and resources to manufacturer as many products as we need. Imagine walking into Walmart and them running out of product. I haven't seen that in years.
There is more than enough products in more than enough stores, with more than enough credit, and more than enough advertising. Where is the curiousity in that.?! Where is the word of mouth generators in that?
It's refreshing when you can get a product that is so thrilling and wonderful and wholesome that it generates word of mouth advertising, sheerly because of it's benefits.
Green advertising is ultimately about word of mouth. But, can you live on word of mouth advertising in this highly mechanized , internet saturated era?
Articles from November 2006
More articles from Year 2006
Environment Friendly Advertising What Is Environmentally Friendly Advertising
Blog Post Date: Nov 23 2006Environmentally Friendly Advertising?
Usually I like to rant about fax broadcasting and junk faxes etc. I like to rant about fax broadcasting and junk faxes because I think it's totally stupid when people complain about them like they were the end of the world.
I am all for advertising. I love advertising. Advertising is what makes the world go around.Advertising in this day and age is not very environmentally friendly on many aspects. Aside from being resource wasters like paper for junk faxes, newspapers, fliers etc, advertising promotes industries which pollute the environment.
ADVERTISING POLLUTES THE ENVIRONMENT.
Let's face it, the economy is on steroids, in comparison to how it worked 100 years ago. The machinery of the economy is so strong and well built that it pushes things along very well.
Advertising fuels the economy by promoting products and services to consumers and the corporate world. Take away the advertising and you cut down on global warming. That's a little oversimplified, but I do like the concept.
People who complain about junk faxes and fax broadcasting, don't really complain about how all types of advertising and media harm the environment. The effects of industrial waste and pollution far out weighs the small effects of fax broadcasting. Because people don't get irritated directly from industrial waste, they don't complain about it. I have often asked the question: What would happen if the U.S. stopped advertising for 7 days? 1 week with no advertisements of any sort. How much would that affect the environment. How many trees would that save? How much industrial pollutants would that stop from being blown into the air?
People who receive junk faxes from fax broadcasting companies get mad and sue the fax broadcasters. Why don't these same people sue the news paper companies, printing companies etc for polluting the environment and causing much greater environmental damage.?!!
Articles from November 2006
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Junk Fax Appeals Court Says No To Junk Fax Litigation
Blog Post Date: Nov 17 2006
THE AGE OF JUNK FAX CLASS ACTION LAW SUIT?
What is this world coming to?
Law suits, and class action law suits regarding, "Junk Faxes". Unbelievable. This is the litigious nature of the American Population. Sue the crap out of everyone. Sue them for sending you a fax. Get a class action law suit against a fax broadcaster.
What are these people thinking about?
Perry Johnson, Inc who was probably trying to drum up some business by sending out a fax broadcasting has had to suffer because some class action lawyer wants to get a piece of their hide.
Who makes the money here when you sue a fax broadcasting company?
The lawyers make ALL the money when you get into a class action law suit. The defending company has to get some legal help to defend the case. Lawyers cost between $250 and $500 per hour to defend these cases which are not a light affair. All for sending out a fax to a company promoting your business.
I think this directly speaks to the immoral, litigious nature of the american population. These people are cannabilizing corporate America. They are making everybody afraid to do anything for fear of being sued.
THE TRUTH ABOUT SUING FAX BROADCASTING COMPANIES AND COMPANIES THAT SEND OUT JUNK FAXES
The lawyers make the money. They are profit oriented. They want to make money. That is their motive. They don't necessarily want to help out the plaintiffs. They want to settle with the insurance companies who have liability insurance. They want to take their 35% contingency fee and then run.
The innocent company sending out the faxes promoting their product and service are stuck with $thousands of dollars of legal bills. All for sending out a fax to start to develop a relationship with a customer.
Marketing and promotions is the essence of the American Market place. American Companies pride themselves on marketing and branding the day lights out of absolutely everything.
These companies have marketed themselves into moral bankruptcy, and they're complaining about innocent companies sending out a 1 page fax to a fax list.
THE LAWYERS MAKE THE JUNK FAX MONEY
The lawyers are making the money and leaving corporate corpses lying in the ditch. As long as the lawyers get paid to sue the fax broadcasting companies this hurtful activity will continue.
I say that people should not sue fax broadcasting companies. Call them and scream at them for the inconvenience. Don't set up a class action suit against an innocent company. The class action suit may force the company to close its doors and lay off its employees.
That is bad for the economy.
When I hear about class action law suits and fax broadcasting company s I absolutely cringe to think about it. The lawyers are smiling all the way to the bank.
What is this world coming to?Law suits, and class action law suits regarding, "Junk Faxes". Unbelievable. This is the litigious nature of the American Population. Sue the crap out of everyone. Sue them for sending you a fax. Get a class action law suit against a fax broadcaster.
What are these people thinking about?
Perry Johnson, Inc who was probably trying to drum up some business by sending out a fax broadcasting has had to suffer because some class action lawyer wants to get a piece of their hide.
Who makes the money here when you sue a fax broadcasting company?The lawyers make ALL the money when you get into a class action law suit. The defending company has to get some legal help to defend the case. Lawyers cost between $250 and $500 per hour to defend these cases which are not a light affair. All for sending out a fax to a company promoting your business.
I think this directly speaks to the immoral, litigious nature of the american population. These people are cannabilizing corporate America. They are making everybody afraid to do anything for fear of being sued.
THE TRUTH ABOUT SUING FAX BROADCASTING COMPANIES AND COMPANIES THAT SEND OUT JUNK FAXESThe lawyers make the money. They are profit oriented. They want to make money. That is their motive. They don't necessarily want to help out the plaintiffs. They want to settle with the insurance companies who have liability insurance. They want to take their 35% contingency fee and then run.
The innocent company sending out the faxes promoting their product and service are stuck with $thousands of dollars of legal bills. All for sending out a fax to start to develop a relationship with a customer.
Marketing and promotions is the essence of the American Market place. American Companies pride themselves on marketing and branding the day lights out of absolutely everything.
These companies have marketed themselves into moral bankruptcy, and they're complaining about innocent companies sending out a 1 page fax to a fax list.
THE LAWYERS MAKE THE JUNK FAX MONEY
The lawyers are making the money and leaving corporate corpses lying in the ditch. As long as the lawyers get paid to sue the fax broadcasting companies this hurtful activity will continue.I say that people should not sue fax broadcasting companies. Call them and scream at them for the inconvenience. Don't set up a class action suit against an innocent company. The class action suit may force the company to close its doors and lay off its employees.
That is bad for the economy.
When I hear about class action law suits and fax broadcasting company s I absolutely cringe to think about it. The lawyers are smiling all the way to the bank.
Articles from November 2006
More articles from Year 2006
Junk Fax Dutton Office Wired For Technology Choteau Acantha Political Calls
Blog Post Date: Nov 15 2006
Automated political calls should be added to no-call law
Currently political calls are not covered under the TCPA act because they're not soliciting business.
In my opinion, calls are calls. automated political phone calls that soliciting support for a politic party. They are junk phone calls. Junk political phone calls.
I don't know why political parties should have any special favoritism. They bother people at the dinner table, just as well as junk faxes from fax broadcasting companies.
Currently political calls are not covered under the TCPA act because they're not soliciting business.
In my opinion, calls are calls. automated political phone calls that soliciting support for a politic party. They are junk phone calls. Junk political phone calls.
I don't know why political parties should have any special favoritism. They bother people at the dinner table, just as well as junk faxes from fax broadcasting companies.
Articles from November 2006
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Junk Fax Stop Junk Mail For Good This Is Money
Blog Post Date: Nov 04 2006
TIRED OF JUNK FAXES, FAX BROADCASTING, JUNK MAIL?
Many people complain about junk faxes and the fact that they waste their phone time, fax toner etc. That's nothing compared to how many trees are destroyed in the name of junk print fliers, business promotion fliers, newspaper ads, hand outs etc.
Environmentally speaking junk faxes are really a small part of the problem.
Newspapers and newspaper ads consume millions and millions of pounds of natural wood each month.
Here's a solution to not receiving junk (fax) mail.
If you don't want to receive mail that comes through your mail box, or by mail man (woman) call up the postal service and ask them to discontinue bringing you mail that is unaddressed.
The U.S. postal service / Canadian Postal Service are required to bring you mail that is addressed, as they can't tell if it's junk mail or not.
Stop your newspaper subscription, or at least request that they don't put fliers in your newspaper. I believe that newspapers are a waste of paper as most goes unread, and then gets thrown in the garbage.
If you're really concerned about stopping junk faxes, fliers etc, contact your local government agencies and ask them if there are laws related to receiving junk faxes and fliers. Ask them if there is a set way to STOP receiving these paper wasting ads with certainty.
HOWEVER, if you don't really want to stop receiving junk faxes from fax broadcasting companies, and paper flier advertisements from newspapers, postal distributors etc, stop complaining about it!
Many people complain about junk faxes and the fact that they waste their phone time, fax toner etc. That's nothing compared to how many trees are destroyed in the name of junk print fliers, business promotion fliers, newspaper ads, hand outs etc.
Environmentally speaking junk faxes are really a small part of the problem.
Newspapers and newspaper ads consume millions and millions of pounds of natural wood each month.
Here's a solution to not receiving junk (fax) mail.
If you don't want to receive mail that comes through your mail box, or by mail man (woman) call up the postal service and ask them to discontinue bringing you mail that is unaddressed.
The U.S. postal service / Canadian Postal Service are required to bring you mail that is addressed, as they can't tell if it's junk mail or not.
Stop your newspaper subscription, or at least request that they don't put fliers in your newspaper. I believe that newspapers are a waste of paper as most goes unread, and then gets thrown in the garbage.
If you're really concerned about stopping junk faxes, fliers etc, contact your local government agencies and ask them if there are laws related to receiving junk faxes and fliers. Ask them if there is a set way to STOP receiving these paper wasting ads with certainty.HOWEVER, if you don't really want to stop receiving junk faxes from fax broadcasting companies, and paper flier advertisements from newspapers, postal distributors etc, stop complaining about it!
Articles from November 2006
More articles from Year 2006
Junk Fax Newspaper Circ Plunges Again Free Market News Network
Blog Post Date: Nov 09 2006
Somebody send me this email and I thought I would share the news with my readers.
Brandimensions today announced that former AOL Canada chief Craig Wallace has come on board as its new CEO. In his new role, Wallace will lead the company through an aggressive growth strategy that includes the spinning out of two new operating companies, BrandProtect and BrandIntel, which provide online brand protection and market intelligence services, respectively.
With the increase in Consumer-Generated Media., word of mouth marketing and the explosion of the blogosphere, companies in a variety of industries such as automotive, entertainment and pharmaceutical are realizing the strategic value of leveraging the Internet to tap into the minds of their current and prospective customers. Brandimensions' market intelligence offering translates online consumer-published content into reliable intelligence enabling businesses to advance the science of decision making. Simply put, the company analyzes online consumer data from blogs, chat rooms, forums and Web sites to provide marketers with intelligence about their potential consumers, marketplace and competition.
I would like to put you in touch with Craig Wallace to discuss his joining the company and his plans to build Brandimensions' news companies into the leaders in their respective industries. Please let me know if you would be interested in hearing more.
Thanks,
Lauren
Lauren Drost | Senior Account Representative
Lois Paul & Partners | www.loispaul.com
P 781.782.5732 | lauren_drost@lpp.com
C 617.650.2327 | IM ldrostlpp
Celebrating 20 Years of Hitting the Mark for Our Clients
Brandimensions Appoints Former AOL Canada Chief as New CEO
Company expands management team and board of directors to lead newly formed businesses, BrandIntel and BrandProtect
Toronto – October 30, 2006 – Brandimensions Inc., an international leader in the online brand protection and market intelligence industries, today announced Craig Wallace as its new chief executive officer. Wallace brings with him more than 23 years of experience in leading well-established and emerging Internet-based technology companies, recently serving as president and CEO of AOL Canada Inc. from 2003 to 2006. In addition, Brandimensions announced its executive management team and new board members.
As CEO of Brandimensions, Wallace will lead the company through an aggressive growth strategy that includes the spinning out of two new operating companies, BrandProtect and BrandIntel, which provide online brand protection and market intelligence services, respectively (see related news “Brandimensions Launches BrandIntel and BrandProtect??�). As head of the newly formed parent company, Brandimensions, Wallace will also manage the executive team and oversee shared operation services.
In addition to his tenure at AOL Canada, Wallace was active in the Toronto private equity community as a general partner of IceAngels LLP. Earlier in his career, he held president and CEO positions at publicly traded companies PCDOCS/Fulcrum Inc. and iSTAR Internet Inc. and also held executive sales and marketing positions at Microsoft Canada.
“Brandimensions has already established itself as a leader in leveraging the power of the Internet to both protect a company’s most important asset – its brand – and help validate critical business decision-making with market intelligence,??� said Mr. Wallace. “This is a very exciting time for Brandimensions, and I am eager to help the team leverage its expertise in business and technology to ensure the company continues to bring leading-edge brand protection and intelligence solutions to our clients.??�
Unique to Brandimensions and its companies is its proprietary technology engine that has mapped the Internet, covering more than 210 million domains, eight billion URLs and 50 billion links. In addition to Brandimensions comprehensive technology backbone, the company uses human data taggers to further analyze the data providing the highest level of data integrity in industry. This approach ensures that data leveraged for both BrandIntel and BrandProtect is of the highest quality, accurate and relevant to client’s brand.
To ensure the success of Brandimensions’ long-term growth strategy, the company has further expanded its executive management team and board of directors:
Executive Management Team:
Colin Silver, executive vice chairman
Silver co-founded Brandimensions and will serve as executive vice chairman, overseeing the strategic direction for the company. He is the former CEO of Incentive Management Services, which he founded in 1987 and sold to Maritz Inc., at which he also held an executive position.
Bradley Silver, president, BrandIntel, and interim president, BrandProtect
As co-founder and former CEO of Brandimensions, Silver will serve as president of BrandIntel moving forward, responsible for driving the company’s growth and expanding the organization’s services into new vertical industries. In addition, Silver will act as interim president of BrandProtect, providing strategic council to the company.
Roy Bryant, chief operating officer
Bryant is responsible for oversight of all company operations, including a team of analysts and data taggers, which are a critical component of Brandimensions’ unique market intelligence offering from BrandIntel. He brings more than 20 years of technology experience to his role, having founded SeventTwentyFour Inc., which produced the first link map of the Web and was
acquired by Brandimensions in 2006.
Alan Peck, chief financial officer
Peck is responsible for defining and executing on Brandimensions’ financial strategy, as well as enhancing the quality and performance of its internal financial operations, human resources, legal, treasury and related information systems. He has shared responsibility for developing and executing Brandimensions’ overall business strategy, achieving financial objectives and delivering fair value to its shareholders. Peck brings more than 20 years of experience in finance with companies such as Unisys.
Leslie Goldsmith, chief research officer
Goldsmith is a director and co-founder of Brandimensions, providing visionary leadership for strategic technology initiatives. He has been involved with software development for more than 30 years, currently serving as a director and founder of Affinity Systems, which provides the technology backbone for Brandimensions and its companies.
Hugh Hyndman, chief technology officer
Hyndman is a director and co-founder of Brandimensions, where he leads the software development team and drives new innovative technologies to support the business. Additionally, he is a director and founder of Affinity Systems. Prior to starting Affinity Systems, Hyndman held various positions at I.P. Sharp Associates and has extensive international experience from working in London, Mexico City and Singapore.
Board of Directors:
Elias Vamvakas, chairman
Vamvakas will act as chairman of the board for Brandimensions. He is currently the chairman and CEO of OccuLogix, a biosciences corporation that develops treatments for age-related eye diseases. Prior to OccuLogix, Vamvakas co-founded TLCVision in 1993 where until recently he served as chairman, president and CEO and grew the company’s revenues to more than $250 million to become the largest eye care provider organization in North America. In addition, Vamvakas is founder and chairman of private equity firm Greybrook Corporation.
Ken Nickerson, board member
Nickerson will join Brandimensions’ board of directors. He is currently CEO of iBinary LLC, a private technology research and investment firm. He recently completed both investing in and operating as CEO of OpenCola Inc., a collaborative search engine company. Previously, he acted as general manager of the Microsoft Network in Canada.
“We are excited to have a team of such seasoned industry veterans led by Craig Wallace to ensure Brandimensions achieves its goal of being the leader in the brand intelligence and protection industries,??� said Elias Vamvakas, chairman of Brandimensions. “Craig’s experience heading up already established and emerging Internet-based technology companies made him the obvious choice for this position, and we look forward to what lies ahead for Brandimensions.??�
About Brandimensions Inc.
Incorporated in 2001, Brandimensions is the parent company of BrandIntel, a research company that analyzes online consumer-published content to advance business decision-making, and BrandProtect, an online brand security company protecting an organization's clients, brands and revenues from fraud and other abuses. With over 150 clients, both businesses are recognized in their respective sectors for transforming the way Fortune 1000 companies address brands risks and opportunities due to the growth of the Internet. Brandimensions’ mission is to leverage the combined power of technology and human analysis to make business strategy, sales/marketing and operations better, faster and more efficient. The company’s award-winning technology platform creates an incredibly rich market opportunity for companies to take advantage of the Web in order to manage, protect or grow their brands. By leveraging the company’s extensive experience in operations, business development, industry verticals and technology, Brandimensions provides its clients with a distinct competitive advantage. Brandimensions is headquartered in Toronto, Canada, with offices in the United States and Singapore. For more information, visit www.brandimensions.com.
# # #
Brandimensions Launches BrandIntel and BrandProtect
New companies focused on continuing growth in online brand protection and market intelligence businesses
Toronto – October 30, 2006 – Brandimensions Inc., an international leader in the online brand protection and market intelligence industries, today announced it is building out its online brand protection and market intelligence businesses into separate companies, BrandProtect and BrandIntel, respectively. Brandimensions, led by newly appointed CEO, Craig Wallace, becomes the parent company, providing capital markets relationship management and maintaining shared administrative services (See related news “Brandimensions Appoints Former AOL Canada Chief as New CEO??�).
As the Internet changes the way businesses grow, learn and evolve, Brandimensions’ new companies will provide customers with specialized services designed to protect and build customer trust and intimacy, as well as brand equity. The new subsidiaries will build off Brandimensions’ record growth in 2005, during which the company doubled revenues and grew its customer base to 150 active clients. Both companies are projected to triple their growth in 2006 and have already secured an impressive client list of Fortune 500 companies including Activision, CBS, DaimlerChrysler, Royal Bank of Canada, Wells Fargo, and Whirlpool.
“Brand holders are increasingly challenged with understanding the risks and rewards associated with the rise of consumer-published content on the Internet, and more importantly how to harness it to build brand equity,??� said Craig Wallace, Brandimensions CEO. “This creates a tremendous opportunity for both BrandProtect and BrandIntel to expand their leadership positions by offering proven services that allow large brand holders to maximize the new opportunities the Internet offers while ensuring their brand is protected from fraudulent activity. Brandimensions will continue to invest in its new companies by strengthening its technology platform and expanding expertise in its respective industries.??�
Unique to Brandimensions and its companies is a proprietary technology engine that includes the world’s largest Internet LinkMap, covering over 210 million domains, eight billion URLs and 50 billion links. In addition to this award-winning technology, the Brandimensions companies use human data taggers to further analyze information generated by the technology engine, providing the highest level of data quality in the industry. This approach ensures data accuracy, integrity and relevancy to a client’s brand.
BrandIntel Advances the Science of Decision Making
The evolution of the Internet as a means for consumers to publish content and interact with communities of interest gives brand owners a new dimension of market insight and opportunity for deeper customer intimacy. BrandIntel translates online consumer-published content into reliable intelligence, enabling businesses to advance the science of decision making. The company offers an information-delivery platform combining human intelligence with award-winning technology for the most trusted data in the industry. BrandIntel provides this data in a way to help businesses validate critical business decisions, uncover new opportunities for value creation, and get closer to customers.
“Unlike competitive offerings, BrandIntel understands that not all online consumer sentiment is created equal,??� said Bradley Silver, president of BrandIntel. “BrandIntel’s human data taggers enables our research to focus on the right conversations and data at the right time, providing our customers with more accurate intelligence to make critical business decisions. In addition, BrandIntel research looks beyond traditional keyword searches to focus on brand or product attributes, providing clients with a deeper understanding and more actionable information.??�
Bradley Silver will serve as the president of BrandIntel and will be responsible for driving the company’s growth and expanding the organization’s services into new vertical industries. For more information on BrandIntel, please visit www.brandintel.com.
BrandProtect Fights Online Fraud
BrandProtect delivers brand protection solutions that protect an organization’s most important assets – trusted relationships with clients, online revenue streams, and equity established in company brands. BrandProtect helps companies address online crimes such as fraud, phishing, identity theft, counterfeit product sales, stolen credit card sales, trademark abuses, brand equity damage, and false information pertaining to the company and its executives. The company uses proprietary technology to continuously and rapidly traverse the Internet, quickly identifying on a daily basis all unauthorized third-party references to and usage of an organization's brands, trademarks, product names, and nomenclature on the Internet. The BrandProtect support team then works to shut down the brand infringement or fraudulent sites.
“We have reached a level of heightened awareness in the brand protection industry, and BrandProtect is uniquely positioned with our comprehensive suite of fraud management services,??� said Bradley Silver, interim president of BrandProtect. “We have the strongest people, technology and take-down results among our competition. As we continue to grow our business, BrandProtect will build on and leverage these competitive assets to provide our clients with unparalleled protection.??�
Bradley Silver will serve as the interim president of BrandProtect, providing strategic council and looking for new opportunities to expand the company’s brand protection offerings. For more information on BrandProtect, please visit the web site at www.brandprotect.com.
About Brandimensions Inc.
Incorporated in 2001, Brandimensions is the parent company of BrandIntel, a research company that analyzes online consumer-published content to advance business decision making, and BrandProtect, an online brand security company protecting an organization's clients, brands and revenues from fraud and other abuses. With over 150 clients, both businesses are recognized in their respective sectors for transforming the way Fortune 1000 companies address brands risks and opportunities due to the growth of the Internet. Brandimensions’ mission is to leverage the combined power of technology and human analysis to make business strategy, sales/marketing and operations better, faster and more efficient. The company’s award-winning technology platform creates an incredibly rich market opportunity for companies to take advantage of the Web in order to manage, protect or grow their brands. By leveraging the company’s extensive experience in operations, business development, industry verticals and technology, Brandimensions provides its clients with a distinct competitive advantage. Brandimensions is headquartered in Toronto, Canada, with offices in the United States and Singapore. For more information, visit www.brandimensions.com.
Brandimensions today announced that former AOL Canada chief Craig Wallace has come on board as its new CEO. In his new role, Wallace will lead the company through an aggressive growth strategy that includes the spinning out of two new operating companies, BrandProtect and BrandIntel, which provide online brand protection and market intelligence services, respectively.
With the increase in Consumer-Generated Media., word of mouth marketing and the explosion of the blogosphere, companies in a variety of industries such as automotive, entertainment and pharmaceutical are realizing the strategic value of leveraging the Internet to tap into the minds of their current and prospective customers. Brandimensions' market intelligence offering translates online consumer-published content into reliable intelligence enabling businesses to advance the science of decision making. Simply put, the company analyzes online consumer data from blogs, chat rooms, forums and Web sites to provide marketers with intelligence about their potential consumers, marketplace and competition.
I would like to put you in touch with Craig Wallace to discuss his joining the company and his plans to build Brandimensions' news companies into the leaders in their respective industries. Please let me know if you would be interested in hearing more.
Thanks,
Lauren
Lauren Drost | Senior Account Representative
Lois Paul & Partners | www.loispaul.com
P 781.782.5732 | lauren_drost@lpp.com
C 617.650.2327 | IM ldrostlpp
Celebrating 20 Years of Hitting the Mark for Our Clients
Brandimensions Appoints Former AOL Canada Chief as New CEO
Company expands management team and board of directors to lead newly formed businesses, BrandIntel and BrandProtect
Toronto – October 30, 2006 – Brandimensions Inc., an international leader in the online brand protection and market intelligence industries, today announced Craig Wallace as its new chief executive officer. Wallace brings with him more than 23 years of experience in leading well-established and emerging Internet-based technology companies, recently serving as president and CEO of AOL Canada Inc. from 2003 to 2006. In addition, Brandimensions announced its executive management team and new board members.
As CEO of Brandimensions, Wallace will lead the company through an aggressive growth strategy that includes the spinning out of two new operating companies, BrandProtect and BrandIntel, which provide online brand protection and market intelligence services, respectively (see related news “Brandimensions Launches BrandIntel and BrandProtect??�). As head of the newly formed parent company, Brandimensions, Wallace will also manage the executive team and oversee shared operation services.
In addition to his tenure at AOL Canada, Wallace was active in the Toronto private equity community as a general partner of IceAngels LLP. Earlier in his career, he held president and CEO positions at publicly traded companies PCDOCS/Fulcrum Inc. and iSTAR Internet Inc. and also held executive sales and marketing positions at Microsoft Canada.
“Brandimensions has already established itself as a leader in leveraging the power of the Internet to both protect a company’s most important asset – its brand – and help validate critical business decision-making with market intelligence,??� said Mr. Wallace. “This is a very exciting time for Brandimensions, and I am eager to help the team leverage its expertise in business and technology to ensure the company continues to bring leading-edge brand protection and intelligence solutions to our clients.??�
Unique to Brandimensions and its companies is its proprietary technology engine that has mapped the Internet, covering more than 210 million domains, eight billion URLs and 50 billion links. In addition to Brandimensions comprehensive technology backbone, the company uses human data taggers to further analyze the data providing the highest level of data integrity in industry. This approach ensures that data leveraged for both BrandIntel and BrandProtect is of the highest quality, accurate and relevant to client’s brand.
To ensure the success of Brandimensions’ long-term growth strategy, the company has further expanded its executive management team and board of directors:
Executive Management Team:
Colin Silver, executive vice chairman
Silver co-founded Brandimensions and will serve as executive vice chairman, overseeing the strategic direction for the company. He is the former CEO of Incentive Management Services, which he founded in 1987 and sold to Maritz Inc., at which he also held an executive position.
Bradley Silver, president, BrandIntel, and interim president, BrandProtect
As co-founder and former CEO of Brandimensions, Silver will serve as president of BrandIntel moving forward, responsible for driving the company’s growth and expanding the organization’s services into new vertical industries. In addition, Silver will act as interim president of BrandProtect, providing strategic council to the company.
Roy Bryant, chief operating officer
Bryant is responsible for oversight of all company operations, including a team of analysts and data taggers, which are a critical component of Brandimensions’ unique market intelligence offering from BrandIntel. He brings more than 20 years of technology experience to his role, having founded SeventTwentyFour Inc., which produced the first link map of the Web and was
acquired by Brandimensions in 2006.
Alan Peck, chief financial officer
Peck is responsible for defining and executing on Brandimensions’ financial strategy, as well as enhancing the quality and performance of its internal financial operations, human resources, legal, treasury and related information systems. He has shared responsibility for developing and executing Brandimensions’ overall business strategy, achieving financial objectives and delivering fair value to its shareholders. Peck brings more than 20 years of experience in finance with companies such as Unisys.
Leslie Goldsmith, chief research officer
Goldsmith is a director and co-founder of Brandimensions, providing visionary leadership for strategic technology initiatives. He has been involved with software development for more than 30 years, currently serving as a director and founder of Affinity Systems, which provides the technology backbone for Brandimensions and its companies.
Hugh Hyndman, chief technology officer
Hyndman is a director and co-founder of Brandimensions, where he leads the software development team and drives new innovative technologies to support the business. Additionally, he is a director and founder of Affinity Systems. Prior to starting Affinity Systems, Hyndman held various positions at I.P. Sharp Associates and has extensive international experience from working in London, Mexico City and Singapore.
Board of Directors:
Elias Vamvakas, chairman
Vamvakas will act as chairman of the board for Brandimensions. He is currently the chairman and CEO of OccuLogix, a biosciences corporation that develops treatments for age-related eye diseases. Prior to OccuLogix, Vamvakas co-founded TLCVision in 1993 where until recently he served as chairman, president and CEO and grew the company’s revenues to more than $250 million to become the largest eye care provider organization in North America. In addition, Vamvakas is founder and chairman of private equity firm Greybrook Corporation.
Ken Nickerson, board member
Nickerson will join Brandimensions’ board of directors. He is currently CEO of iBinary LLC, a private technology research and investment firm. He recently completed both investing in and operating as CEO of OpenCola Inc., a collaborative search engine company. Previously, he acted as general manager of the Microsoft Network in Canada.
“We are excited to have a team of such seasoned industry veterans led by Craig Wallace to ensure Brandimensions achieves its goal of being the leader in the brand intelligence and protection industries,??� said Elias Vamvakas, chairman of Brandimensions. “Craig’s experience heading up already established and emerging Internet-based technology companies made him the obvious choice for this position, and we look forward to what lies ahead for Brandimensions.??�
About Brandimensions Inc.
Incorporated in 2001, Brandimensions is the parent company of BrandIntel, a research company that analyzes online consumer-published content to advance business decision-making, and BrandProtect, an online brand security company protecting an organization's clients, brands and revenues from fraud and other abuses. With over 150 clients, both businesses are recognized in their respective sectors for transforming the way Fortune 1000 companies address brands risks and opportunities due to the growth of the Internet. Brandimensions’ mission is to leverage the combined power of technology and human analysis to make business strategy, sales/marketing and operations better, faster and more efficient. The company’s award-winning technology platform creates an incredibly rich market opportunity for companies to take advantage of the Web in order to manage, protect or grow their brands. By leveraging the company’s extensive experience in operations, business development, industry verticals and technology, Brandimensions provides its clients with a distinct competitive advantage. Brandimensions is headquartered in Toronto, Canada, with offices in the United States and Singapore. For more information, visit www.brandimensions.com.
# # #
Brandimensions Launches BrandIntel and BrandProtect
New companies focused on continuing growth in online brand protection and market intelligence businesses
Toronto – October 30, 2006 – Brandimensions Inc., an international leader in the online brand protection and market intelligence industries, today announced it is building out its online brand protection and market intelligence businesses into separate companies, BrandProtect and BrandIntel, respectively. Brandimensions, led by newly appointed CEO, Craig Wallace, becomes the parent company, providing capital markets relationship management and maintaining shared administrative services (See related news “Brandimensions Appoints Former AOL Canada Chief as New CEO??�).
As the Internet changes the way businesses grow, learn and evolve, Brandimensions’ new companies will provide customers with specialized services designed to protect and build customer trust and intimacy, as well as brand equity. The new subsidiaries will build off Brandimensions’ record growth in 2005, during which the company doubled revenues and grew its customer base to 150 active clients. Both companies are projected to triple their growth in 2006 and have already secured an impressive client list of Fortune 500 companies including Activision, CBS, DaimlerChrysler, Royal Bank of Canada, Wells Fargo, and Whirlpool.
“Brand holders are increasingly challenged with understanding the risks and rewards associated with the rise of consumer-published content on the Internet, and more importantly how to harness it to build brand equity,??� said Craig Wallace, Brandimensions CEO. “This creates a tremendous opportunity for both BrandProtect and BrandIntel to expand their leadership positions by offering proven services that allow large brand holders to maximize the new opportunities the Internet offers while ensuring their brand is protected from fraudulent activity. Brandimensions will continue to invest in its new companies by strengthening its technology platform and expanding expertise in its respective industries.??�
Unique to Brandimensions and its companies is a proprietary technology engine that includes the world’s largest Internet LinkMap, covering over 210 million domains, eight billion URLs and 50 billion links. In addition to this award-winning technology, the Brandimensions companies use human data taggers to further analyze information generated by the technology engine, providing the highest level of data quality in the industry. This approach ensures data accuracy, integrity and relevancy to a client’s brand.
BrandIntel Advances the Science of Decision Making
The evolution of the Internet as a means for consumers to publish content and interact with communities of interest gives brand owners a new dimension of market insight and opportunity for deeper customer intimacy. BrandIntel translates online consumer-published content into reliable intelligence, enabling businesses to advance the science of decision making. The company offers an information-delivery platform combining human intelligence with award-winning technology for the most trusted data in the industry. BrandIntel provides this data in a way to help businesses validate critical business decisions, uncover new opportunities for value creation, and get closer to customers.
“Unlike competitive offerings, BrandIntel understands that not all online consumer sentiment is created equal,??� said Bradley Silver, president of BrandIntel. “BrandIntel’s human data taggers enables our research to focus on the right conversations and data at the right time, providing our customers with more accurate intelligence to make critical business decisions. In addition, BrandIntel research looks beyond traditional keyword searches to focus on brand or product attributes, providing clients with a deeper understanding and more actionable information.??�
Bradley Silver will serve as the president of BrandIntel and will be responsible for driving the company’s growth and expanding the organization’s services into new vertical industries. For more information on BrandIntel, please visit www.brandintel.com.
BrandProtect Fights Online Fraud
BrandProtect delivers brand protection solutions that protect an organization’s most important assets – trusted relationships with clients, online revenue streams, and equity established in company brands. BrandProtect helps companies address online crimes such as fraud, phishing, identity theft, counterfeit product sales, stolen credit card sales, trademark abuses, brand equity damage, and false information pertaining to the company and its executives. The company uses proprietary technology to continuously and rapidly traverse the Internet, quickly identifying on a daily basis all unauthorized third-party references to and usage of an organization's brands, trademarks, product names, and nomenclature on the Internet. The BrandProtect support team then works to shut down the brand infringement or fraudulent sites.
“We have reached a level of heightened awareness in the brand protection industry, and BrandProtect is uniquely positioned with our comprehensive suite of fraud management services,??� said Bradley Silver, interim president of BrandProtect. “We have the strongest people, technology and take-down results among our competition. As we continue to grow our business, BrandProtect will build on and leverage these competitive assets to provide our clients with unparalleled protection.??�
Bradley Silver will serve as the interim president of BrandProtect, providing strategic council and looking for new opportunities to expand the company’s brand protection offerings. For more information on BrandProtect, please visit the web site at www.brandprotect.com.
About Brandimensions Inc.
Incorporated in 2001, Brandimensions is the parent company of BrandIntel, a research company that analyzes online consumer-published content to advance business decision making, and BrandProtect, an online brand security company protecting an organization's clients, brands and revenues from fraud and other abuses. With over 150 clients, both businesses are recognized in their respective sectors for transforming the way Fortune 1000 companies address brands risks and opportunities due to the growth of the Internet. Brandimensions’ mission is to leverage the combined power of technology and human analysis to make business strategy, sales/marketing and operations better, faster and more efficient. The company’s award-winning technology platform creates an incredibly rich market opportunity for companies to take advantage of the Web in order to manage, protect or grow their brands. By leveraging the company’s extensive experience in operations, business development, industry verticals and technology, Brandimensions provides its clients with a distinct competitive advantage. Brandimensions is headquartered in Toronto, Canada, with offices in the United States and Singapore. For more information, visit www.brandimensions.com.
Articles from November 2006
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Unsolicited Fax - Legal Framework Of Protection Against
Blog Post Date: Nov 09 2006
It's wonderfully exciting to know tha the finnish and slovakia governments are taking a stance on the war against fax broadcasting.
Articles from November 2006
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Sending Unsolicited Junk Fax Fax Broadcasting Getting Fined
Blog Post Date: Oct 29 2006
I did a search for junk fax complaining blogs and found the following:
junk fax hater
junk fax laws
tcpa total crap fax law
fax laws are impossible to regulate
problems with junk fax
junk fax rhymer
Innocent Professionals junk fax
It never ceases to amaze me how much people can complain about fax broadcasting and junk faxes. If you read these articles, you'll find out how some of these people are just plain retaliatory and litigious.
Some people go ballistic over receiving a fax that costs them 2.5? or less. For heaven sake, if you're worried about 2.5?, you should not have a fax machine.
I wonder how many people have the same problems with incoming print fliers which are even more costly and time consuming. Do they ever complain about those?
Give me a break people!
Junk fax track back
junk fax hater
junk fax laws
tcpa total crap fax law
fax laws are impossible to regulate
problems with junk fax
junk fax rhymer
Innocent Professionals junk fax
It never ceases to amaze me how much people can complain about fax broadcasting and junk faxes. If you read these articles, you'll find out how some of these people are just plain retaliatory and litigious.
Some people go ballistic over receiving a fax that costs them 2.5? or less. For heaven sake, if you're worried about 2.5?, you should not have a fax machine.
I wonder how many people have the same problems with incoming print fliers which are even more costly and time consuming. Do they ever complain about those?
Give me a break people!
Junk fax track back
Articles from October 2006
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Junk Fax Junk Faxes New California Law Challenged Best Syndication
Blog Post Date: Nov 09 2006
It's interesting how governments try to govern things like fax broadcasting, just faxing etc.
When you get down to the intent of it, it's really hard to prove that somebody sent a junk fax to a company.
Here's a junk fax ?? scenario:
You're in business and you want to prospect a business to sell them some of your products and services. You've been trained over the years to send out some preliminary information to the prospect before contacting them so that they have a better chance of knowing who you are.
You want to make your initial phone contact one that counts. You don't want to contact the prospect, whom you don't really know, to bother him/her with a request to send over a fax. You want your discussion to start with your products and not if you can send over introductory material.
You take the initiative to look up the company's fax number in the phone directory. You then send over your preliminary fax document to your desired prospect with the intentions to contact them in the next few hours.
YOUR PROSPECT CAN SUE YOU?
According to the TCPA and probably the California Law mentioned below, you have just broken the law civilly and can be fined up to $1500 per instance. This action of innocent "junk fax" prospecting can turn in a small court matter, technically.
IT'S COMPLETELY RIDICULOUS
As long as fax machines have existed, sales people , marketing people of all types have used this method of fax marketing. Sending out a preliminary fax advertisement to a prospective client to make them aware of their product. All of these people are breaking the law however because they are sending "unsolicited faxes".
What would happen to sales departments / marketing departments if they had to get written permission to send faxes to their prospects?
WHAT IS THE GOVERNMENT DOING ABOUT IT?
Assuming there are several thousand of these single junk fax infractions taking place each day, what is the Federal government doing about it? What is the Government of California doing about it?
The better questions are:
The person who sends out a single junk fax is just as guilty as the person who sends out multiple junk faxes or a fax broadcast. Yet, the federal and state governments completely over look the single junk fax offenders. IMO the single junk fax offenders probably make up a good portion of the paper wasted each day on companies fax machines.
That's why I find it ridiculous that there are junk fax laws in the first place. Businesses have fax machines to receive offers, invoices, communications of all types etc. They also have fax machines to send out offers, invoices, and communications of all types.
If you don't want to receive junk faxes from fax broadcasts, don't publish your fax number in the first place. Better yet... put your fax machine in a closet somewhere.
When you get down to the intent of it, it's really hard to prove that somebody sent a junk fax to a company.
Here's a junk fax ?? scenario:
You're in business and you want to prospect a business to sell them some of your products and services. You've been trained over the years to send out some preliminary information to the prospect before contacting them so that they have a better chance of knowing who you are.
You want to make your initial phone contact one that counts. You don't want to contact the prospect, whom you don't really know, to bother him/her with a request to send over a fax. You want your discussion to start with your products and not if you can send over introductory material.
You take the initiative to look up the company's fax number in the phone directory. You then send over your preliminary fax document to your desired prospect with the intentions to contact them in the next few hours.
YOUR PROSPECT CAN SUE YOU?
According to the TCPA and probably the California Law mentioned below, you have just broken the law civilly and can be fined up to $1500 per instance. This action of innocent "junk fax" prospecting can turn in a small court matter, technically.
IT'S COMPLETELY RIDICULOUS
As long as fax machines have existed, sales people , marketing people of all types have used this method of fax marketing. Sending out a preliminary fax advertisement to a prospective client to make them aware of their product. All of these people are breaking the law however because they are sending "unsolicited faxes".
What would happen to sales departments / marketing departments if they had to get written permission to send faxes to their prospects?
WHAT IS THE GOVERNMENT DOING ABOUT IT?
Assuming there are several thousand of these single junk fax infractions taking place each day, what is the Federal government doing about it? What is the Government of California doing about it?
The better questions are:
- ) What can they do about it?
- ) How can the regulators of junk faxers find all of these sales and marketing professionals who are innocently breaking the law, and prosecute all of them.?
- ) Is it practical to do prosecute all of these junk fax broadcasters? NO!!
The person who sends out a single junk fax is just as guilty as the person who sends out multiple junk faxes or a fax broadcast. Yet, the federal and state governments completely over look the single junk fax offenders. IMO the single junk fax offenders probably make up a good portion of the paper wasted each day on companies fax machines.
That's why I find it ridiculous that there are junk fax laws in the first place. Businesses have fax machines to receive offers, invoices, communications of all types etc. They also have fax machines to send out offers, invoices, and communications of all types.
If you don't want to receive junk faxes from fax broadcasts, don't publish your fax number in the first place. Better yet... put your fax machine in a closet somewhere.
Articles from November 2006
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Free Fax Broadcasting Free Fax Advertising
Blog Post Date: Oct 26 2006
We get quite a few visitors looking for FREE FAX BROADCASTING, FREE FAX LISTS AND FREE FAX ADVERTISING.
While there is nothing free in this world, there are a few ways to obtain free fax numbers, fax lists, and send out free faxes all over the world.
GETTING FREE FAX NUMBERS.
There are a few ways you can get free fax numbers. We started our fax business in 1992 by typing in fax numbers straight out of the phone book and different business directories. It's back breaking work, however, I managed to get several thousand fax numbers that were listed in the phone directory. My logic with getting phone numbers from the phone book is this: If a business is listing their fax number that publicly, they shouldn't have a problem with you sending them different types of ads, notices and communications.
Another way to get FREE FAX NUMBERS and fax lists is to write a spider program that scrapes websites where fax numbers are listed. This is a little more complex, however it is doable.
Click this link to see websites with Fax Numbers listed on their site:
It is my belief that if companies list their fax number on their website which is displayed publicly to people all over the world , they shouldn't be opposed to receiving fax ads , notices etc about your business, non-profit, political campaign etc.
GETTING FREE FAX BROADCASTING
There is equipment which allows you to send out fax broadcasts over the internet for FREE. It's called FOIP, or fax over IP. While the equipment costs a few hundred dollars, the long distance itself is free because it's sent over the internet.
If you can take the time to do the data entry, and programming you can get free fax numbers and fax lists. If you can invest a few hundred dollars in FOIP equipment, fax over IP equipment, you'll get free or very low cost fax broadcasting with little or no long distance charges.
While there is nothing free in this world, there are a few ways to obtain free fax numbers, fax lists, and send out free faxes all over the world.
GETTING FREE FAX NUMBERS.
There are a few ways you can get free fax numbers. We started our fax business in 1992 by typing in fax numbers straight out of the phone book and different business directories. It's back breaking work, however, I managed to get several thousand fax numbers that were listed in the phone directory. My logic with getting phone numbers from the phone book is this: If a business is listing their fax number that publicly, they shouldn't have a problem with you sending them different types of ads, notices and communications.
Another way to get FREE FAX NUMBERS and fax lists is to write a spider program that scrapes websites where fax numbers are listed. This is a little more complex, however it is doable.
Click this link to see websites with Fax Numbers listed on their site:
It is my belief that if companies list their fax number on their website which is displayed publicly to people all over the world , they shouldn't be opposed to receiving fax ads , notices etc about your business, non-profit, political campaign etc.
GETTING FREE FAX BROADCASTING
There is equipment which allows you to send out fax broadcasts over the internet for FREE. It's called FOIP, or fax over IP. While the equipment costs a few hundred dollars, the long distance itself is free because it's sent over the internet.
If you can take the time to do the data entry, and programming you can get free fax numbers and fax lists. If you can invest a few hundred dollars in FOIP equipment, fax over IP equipment, you'll get free or very low cost fax broadcasting with little or no long distance charges.
Articles from October 2006
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Junk Fax - Challengers Take On Huebsch
Blog Post Date: Nov 09 2006
Comments on Challengers Take on Michael D. Huebsch
Articles from November 2006
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Junk Fax Transitioning From A Canon Mask Aligner To Next Generation Equipment
Blog Post Date: Nov 09 2006
Fax equipment seems to get more and more complex. I was looking at these articles from Yahoo.com when doing a search on fax broadcasting equipment.
Digital Faxing from Samsung seems to get more and more automated.
I found this article: Feeling overwhelmed by faxes
I love that new terminology: Fax-o-rrhea.. Hilarious.
Digital Faxing from Samsung seems to get more and more automated.
I found this article: Feeling overwhelmed by faxes
I love that new terminology: Fax-o-rrhea.. Hilarious.
When our practice's fax machine, once a symbol of office efficiency, recently turned into a practice-choking monster, we had to act. What started as a trickle of patient-specific faxes had expanded over the years into a flood of paper.
To fight the resulting administrative condition, which I diagnosed as "fax-o-rrhea," our office used a mix of 21st century technology and old-fashioned diplomacy. It's a solution that could work for your practice, too.
Too much information
Our office, Skyline Family Practice, opened in 1994 with an integrated electronic health record (EHR), scheduling program and medical billing program. Our telephone system and our facsimile machine were vital pieces of business equipment. However, the amount of incoming fax traffic and the necessary outbound faxes had escalated exponentially over the years.
To get a handle on who was sending us so many faxes, we mentally sorted them into two categories: medically related faxes and unsolicited junk. Medically related faxes were being sent to us by insurance carriers, pharmacy mail-order companies, nursing homes, hospitals, home health agencies and other doctors' offices. The junk messages were being served up by stockbrokers with tips see: Junk Fax Investment Fraud , restaurants with specials, salesmen with real estate offers and the like.
Articles from November 2006
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Unsolicited Faxes Fax Wars Pitting Small Business Owners Against Lawyers
Blog Post Date: Nov 09 2006
People need to be aware of this. Although the chances of getting sued for sending a fax to a wrong number is very small, there still is a chance. Sending an unsolicited junk fax in the U.S. could cost as much as $1500 dollars in court, plus your time, plus plus plus...
It's important that you know the exact laws if you're going to send people advertisements that they didn't agree to.. For the most part, people don't sue unless you've sent them a ton of faxes and they're really upset. There are also groups of people that collect junk faxes and then send them off to lawyers that specialize in suing junk faxers / junk fax senders.
The laws regarding fax broadcasting have changed in the last year with regards to permission based sending etc.
Junk faxes and The Telephone Consumer Protection Act (TCPA)
While I'm not against fax broadcasting... I do recommend that people take the time to research the Anti-Junk Fax Laws before sending out faxes that may cost them in fines.
It's important that you know the exact laws if you're going to send people advertisements that they didn't agree to.. For the most part, people don't sue unless you've sent them a ton of faxes and they're really upset. There are also groups of people that collect junk faxes and then send them off to lawyers that specialize in suing junk faxers / junk fax senders.
The laws regarding fax broadcasting have changed in the last year with regards to permission based sending etc.
Junk faxes and The Telephone Consumer Protection Act (TCPA)
While I'm not against fax broadcasting... I do recommend that people take the time to research the Anti-Junk Fax Laws before sending out faxes that may cost them in fines.
Articles from November 2006
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Junk Fax Appeals Court Deals A Blow To Junk Fax Collection Firms
Blog Post Date: Nov 09 2006
I'm glad to see that the Colorado State Judicial Branch is finally taking a stand on these ambulance chasing lawyers who are making a living out of suing people /companies who send out advertising faxes. We were sued by Andrew Quiat, Lawyer from Colorado who was previous disbarred, for whatever reason, and is now making a living out of suing fax broadcasting companies. He is charging $1500 per fax sent and expects to close a certain amount of cases. Can you imagine explaining to your friends and family about how you make your living.:" I sue people that send out faxes!!" A high level of competency shown there?!!
I'm glad the courts in Colorado are finally ruling properly on these matters. It's pretty bad when companies can't use the most effective and cost effective means to advertise.
See Ten Rules for More Effective Advertising
I'll be bringing more information on Junk faxes and fax broadcasting in the time to come.
It's really important to explore different types of advertising
In the meantime, I believe that the law firms in Colorado should completely lay off the fax broadcasting companies who allegedly send out junk faxes.
I'm glad the courts in Colorado are finally ruling properly on these matters. It's pretty bad when companies can't use the most effective and cost effective means to advertise.
See Ten Rules for More Effective Advertising
I'll be bringing more information on Junk faxes and fax broadcasting in the time to come.
It's really important to explore different types of advertising
Ten Rules for More Effective Advertising Leahy's Law states that if a thing is done wrong often enough, it becomes right, and as a result, volume becomes a defense to error. When advertising fails to sway consumers, most advertisers follow Leahy's Law by increasing the frequency of the advertising hoping that more of what is not working will somehow work when consumers are subjected to more of the same.
Use the following 10 simple rules to evaluate the advertising you encounter. You may be disappointed, but don't be surprised when you discover that most advertising fails to follow any of the rules.
In the meantime, I believe that the law firms in Colorado should completely lay off the fax broadcasting companies who allegedly send out junk faxes.
Articles from November 2006
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