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Blog Post Date: Dec 01, 2006

Green Advertising - Manchester?s Sexy Cycling Campaign Wins Green Award - 24dashcom

I did a search for green advertising or environmentally friendly advertising campaigns in the news. Below is what I found.

I like the idea where marketers use green alternatives to market their products and services. Riding around on a bicycle and generating word of mouth for a product or service is a unique and green way to advertise something.

It reminds of all of the walks that non-profits do to raise money for their foundations. " Walk for Breast Cancer", " Walk for Hunger" etc. Walking is a good way to get personally involved in the cause and raise money and awareness. It's also a form of green advertising.

Manchester's sexy cycling campaign wins Green Award

An eco-campaign to get Manchester's car commuters to ditch four wheels in favour of two has won first prize at the Green Awards.

The 'Love Your Bike' campaign was created by Manchester ethical communications agency, Creative Concern, for Friends of the Earth and Manchester City Council.

Love Your Bike raised public awareness of cycling to reduce carbon emissions, noise and pollution levels as well as peak time traffic congestion in the city centre.

The award for Best Integrated Campaign under ?100,000 was presented to Manchester Friends of the Earth at the Guildhall in London.

News Post:

Manchester?s sexy cycling campaign wins Green Award - 24dashcom
1 Dec 2006 at 3:13am
24dash.comManchester?s sexy cycling campaign wins Green Award24dash.com, UK - viral films were shown on the dedicated environmental TV channel, Green TV and the talents of Creative Concern, Modern Designers and advertising specialists RAP Rude ride movie wins big Green gong Bike For Allall 2 news articles

Vintage-advertising enthusiast Soumyadip Choudhary shares the - Tehelka (
1 Dec 2006 at 7:09am
Vintage-advertising enthusiast Soumyadip Choudhary shares the Tehelka (subscription), India - 8 hours ago The waterfall was Indian advertising's watershed, when former Air-India hostess Karen Lunel appeared in a green two-piece bikini for Liril.

Mobile giant best green communicator - Environmental Data Interactive
1 Dec 2006 at 6:23am
Mobile giant best green communicatorEnvironmental Data Interactive, UK - environmental awards to recognise marketing and advertising as having an important role to play in creating a sustainable society. The Green Awards, launched

Rumblings & Bumblings Responses: Green Gas - Curbed
30 Nov 2006 at 6:11pm
CurbedRumblings & Bumblings Responses: Green GasCurbed, NY - into a "Green" Gas Station for British Petroleum. The project being designed by Boston based architecture firm Office dA under the guidance of BP s advertising

Green fundamentalism - On Line opinion
30 Nov 2006 at 4:43pm
Green fundamentalism On Line opinion, Australia - acceptance of authority, a particular concern of psychologists who study human susceptibility to bullies, cult leaders, despots, advertising and, of course

Patrick set to officially join Andretti's IRL racing team - SIcom
30 Nov 2006 at 7:37pm
Patrick set to officially join Andretti s IRL racing teamSI.com - 20 hours ago season s struggles, Patrick is looking forward to joining a top-flight team like Andretti Green. "They re in Holiday Inn commercials, they re advertising M&Ms.

Predictions for Top Ten Security Threats in 2007 - Scoopconz
30 Nov 2006 at 3:54pm
Playfuls.comPredictions for Top Ten Security Threats in 2007Scoop.co.nz (press release), New Zealand - 23 hours ago potential for monetary gains by malware writers,? said Jeff Green, senior vice challenges, there is so much commercial interest in advertising revenue models McAfee Avert Labs Speaks About Top Ten Security Threats in 2007 Playfuls.comall 31 news articles

More on in-game advertising - MMORPG blog
30 Nov 2006 at 5:11pm
MMORPG blogMore on in-game advertisingMMORPG blog - 22 hours ago The biggest problems arise when the advertising takes priority over the game MMO pioneer Richard Bartle and game developer Brian "Psychochild" Green to help

A Marketing and Promotional Strategies Guidebook for Junior Mining - Gold
30 Nov 2006 at 5:59pm
A Marketing and Promotional Strategies Guidebook for Junior Mining Gold Seek - 21 hours ago integrated marketing program is one that combines various strategies of advertising and promotion our guard to be down when the sweet smell of green wafts on

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